Neha Kakkar and Tony Kakkar’s latest music video, “Candy Shop,” has become the centre of online debate just two days after its release. The song, designed as a colourful, upbeat pop track, features Neha in vibrant candy‑themed sets, performing bold choreography that has divided audiences across social media. While the video has already attracted nearly two million views, the reactions show a sharp split between appreciation and criticism.
The main controversy began with a particular dance sequence where Neha is seen straddling a dancer as confetti falls around them. Many viewers found the move too provocative and argued that it felt unnecessary for the tone of the song. Critics also pointed out that the choreography seemed heavily inspired by K‑pop visuals but lacked the finesse and polish typically associated with that style. Several comments mocked the attempt, calling it “forced,” “awkward,” or “trying too hard to be trendy.”
Another point of criticism has been the lyrics, which some listeners described as clumsy and overly simplistic. A specific step in the middle of the song has been labelled “vulgar” and “age‑inappropriate” for the 37‑year‑old singer, sparking discussions about how female performers are judged more harshly for bold choices compared to their male counterparts. Memes and comparisons to past “cringe” moments from the Kakkar siblings have also resurfaced, adding fuel to the backlash.
However, not all reactions have been negative. Many fans defended Neha Kakkar, highlighting her long list of chart‑topping hits and her ability to experiment with different genres. Supporters praised the song’s catchy tune, colourful visuals, and Neha’s confidence in trying something new. Some argued that artists should be free to explore different styles without being restricted by age or public expectations.
Music industry watchers note that the Kakkar siblings have always been polarising figures, often criticised, yet consistently successful. Their songs regularly trend on YouTube, and “Candy Shop” is no exception. Despite the backlash, the video’s strong viewership shows that the duo still commands significant attention in India’s pop music scene.
As the debate continues, “Candy Shop” stands as another example of how modern music videos can spark conversations about creativity, boldness, and public perception. Whether loved or criticised, the song has undeniably kept Neha and Tony Kakkar in the spotlight once again, proving that controversy and popularity often go hand in hand in today’s digital world.
