Instagram has introduced a major update to its Stories feature, allowing users to reshare public Stories directly to their own profiles. Previously, resharing was limited to posts where the user was tagged, forcing many to rely on screenshots or third-party apps. This new option streamlines the process, making it easier to spread content while maintaining proper credit to the original creator.
How the Feature Works
The reshare option is available only for Stories posted by public accounts. When a Story is reshared, Instagram automatically displays the original creator’s username, ensuring attribution is clear. Creators retain control, with the ability to disable resharing through the “Allow Sharing to Story” toggle in their privacy settings. The update is rolling out globally across iOS and Android devices.
Impact on Creators and Users
For creators, the feature offers broader reach and visibility, as their content can now circulate more widely without losing credit. For everyday users, it simplifies sharing moments they enjoy without resorting to low-quality screenshots. Instagram hopes this will also reduce the rise of aggregator accounts that repost content without permission or proper acknowledgment.
A Step Toward Greater Engagement
This update aligns Instagram more closely with platforms like TikTok and X (formerly Twitter), where reposting is a core part of engagement. By making Stories more shareable, Instagram is reinforcing its focus on community-driven content and encouraging users to interact with posts in new ways. The move is expected to boost engagement and strengthen Instagram’s position in the competitive social media landscape.