Karuppu (Suriya and Trisha Krishnan) is one of Tamil cinema’s biggest box office successes. A runaway success, it made over Rs 120 crore in less than 3 days, showing trends across India and beyond.
Karuppu is a sentimental spectacle, it’s sorta an idealised mass action mega juggernaut with a fan party undertone, but in such states, you’d literally find busy people: Tamil Nadu, Karnataka, Kerala, the Gulf, Malaysia, Singapore and the US were the handful of places that stuck their hands.
The film did well in large numbers in the first 3 days of opening in most megacinemas and single-screen cinemas, and was shown in several cinemas until the end of its opening weekend, with an uptick on all fronts. As per the report of trade, the positive word-of-mouth, reaction from family audience, and response from Suriya fans were also a bop; the film did fairly well in the first 3 days as well.
The movie is now a runaway sensation, so popular that even its critics, who love the movie, and the actor himself, confess internationally that this film is now sitting in the Rs 100 crore club along with the fastest film of the actor. There’s a chemistry between Suriya and Trisha Krishnan that audiences appreciate in this movie.
The only thing that resonated (something fans have often talked about when talking about) is Suriya's emotional breadth. It was a sensation that only deepened the emotion and power, not to say so much more than fans ever imagined: the action scenes in film or the music, a point the film’s most rabid fans made equally as well.
Trisha has been idolised deeply, and her roles in the movie have been many times one of the most important highlights of the film, on the director’s guest list simply for being a key. On social media, the audience’s response to that commercial success was absolutely stunning. In dozens of viral videos, patrons roared through theatres around holidays, drumming and performing milk abhisheka for cutouts, fireworks in theatres early in the day.
On weekdays, there is potential for the film to get more popular in some respects, trade analysts said. And if we do, Karuppu will hit a lot more big moments later on. And the film was backed by strong international viewership, as the Tamil diaspora alike watched en masse. Of course, there’s the song-theorising soundtrack and the background score of the movie; the background score added to the great success of that huge movie.
They have already become internet trend sensations- once out in the world, audiences that have watched it and listened to it would enjoy it, will see the show, and the viewers would too. And the creators are under pressure to get the latest box office numbers, as well. Karuppu is indeed one of the best-grossing Tamil films of the year, even when there are no major Tamil films under siege and seeking a lasting boost.
