The Indian car space has transformed in recent years. The need for comfort, safety and modern tech and now, people want cars that are stylish and give them all that. Compact SUVs are now the most popular choice, as they are feasible for city driving but strong enough to drive on the highway. The Kushaq, which Skoda introduced into this market in 2021, quickly established itself for its European styling and solid build quality in the market. Now arrives January 2026, and Skoda is planning its first high-profile facelift of the Kushaq. This addition is not a mere cosmetic change, it’s also about making the car smarter, safer and more exciting for Indian buyers.
More New and Outer Design:
The new Kushaq facelift gives an even sharper and smarter appearance. The front of the car is now given a new grille that appears bolder and more expensive. Full width LED daytime running lights (DRLs) have been installed onto the headlights to make the SUV bolder and more aggressive. The bumper too has been transformed to get a sportier appearance. The taillights at the back are now decorated with a brand-new LED signature with illuminated “Skoda” lettering in the tailgate. It’s a design that many foreign SUVs subscribe to, and it adds its own sense that the Kushaq is expensive. The alloy wheels had also been revamped, keeping these vehicles fresh. They all look rather tiny in the scheme of things, but collectively they offer the Kushaq a much more significant presence on the road. And for Indian buyers that desire style, this facelift is a smart move to differentiate the SUV in a competitive market.
Upgrades & Comfort Enhancements:
Inside the cabin, Skoda has prioritized technology and comfort. The new panoramic sunroof is the highlight and has the cabin feeling as though it should be very airy. And the infotainment system has been updated to a bigger screen with better optics and smoother performance. The front seats are now also in place for ventilation, which is great for hot Indian summers. Skoda has also teased a massage function on the back seat, which typically is only available in luxury vehicles. When such a feature is integrated, the Kushaq will be distinctly distinguishable for its segment. Upgrades such as a 360-degree camera to simplify navigating and parking, Level 2 ADAS, and other features are available as well. The various ADAS systems provide lane-keeping, adaptive cruise control, and automatic emergency braking features. These systems make driving safer and less stressful on long trips.
Engine Options and Performance:
Skoda retains the same engines that customers love but has decided to stick to them. Kushaq being facelifted will now go on:
- 1.0L TSI turbo-petrol engine with manual and automatic options.
- 1.5L TSI turbo-petrol engine with manual and 7-speed DSG automatic.
The two engines have been acclaimed for high-powered and decent fuel performance. The 1.0L makes it ideal for city driving and the 1.5L gives more power on highway runs. Skoda retains these engines to maintain reliability, while taking into account new features and design.
Safety and Technology:
Safety has always been a key for Skoda. The existing Kushaq already had good crash test scores, and the facelift goes a step further. At Level 2 ADAS, the SUV will be one of the safest in its class. Features like automatic braking and lane assist can help reduce accidents and keep passengers secure. The 360-degree view also enhances visibility, which is especially useful in crowded Indian cities where parking is often tight. It offers family peace of mind, combined with Skoda’s solid build quality: the facelifted Kushaq.
Pricing and Position in the Market:
The new Kushaq facelift is anticipated to retail in the range of ₹10–20 lakh. That’s what keeps it competitive with other rival cars, including the Hyundai Creta, Kia Seltos, Maruti Grand Vitara and Tata Harrier. Skoda’s challenge lies in getting the proper balance between premium features and affordability. Buyers may opt for cheaper options if the price is too high. But if Skoda can keep the price down, so could the Kushaq facelift, which could be one of the first few items to emerge as an alternative for the segment.
Marketing And Launch Strategy:
Skoda has decided to create a fun and different way to promote the facelift. The teaser campaign utilizes visuals taken from the Bollywood classic Dilwale Dulhania Le Jayenge (DDLJ), featuring the car in mustard fields with the tagline “Get ready to fall in love.” This sentimental connection is targeted at Indian buyers with interests in romance and tradition. With an innovative approach to blend its recent technologies with cultural references, Skoda aims to take the Kushaq facelift from a car to a symbol of aspiration.
Competition and Challenges:
India is a very competitive country with a compact SUV market. Hyundai and Kia lead the way with Creta and Seltos; Maruti and Tata are strong at affordable SUVs. For Skoda, the issue here is how to get the kind of buyers who crave something different from European design, a premium package and strong safety. Skoda needs a facelift as an opportunity to solidify its position. In this price bracket, ADAS, panoramic sunroof and massage seats are scarce. If Skoda can deliver these features reliably, the Kushaq facelift should entice a loyal group of customers.
The Skoda Kushaq facelift is so much more than a facade upgrade. It says a lot about Skoda’s commitment to the Indian market and a keen insight of what buyers want (and not lack) now style, comfort and safety coupled with technology. With its updated styling, high-tech features and validated engines, the facelifted Kushaq is prepared to compete for high-level status in 2026. For Indian families and young professionals seeking a car with European aesthetics but meets modern Indian needs, Kushaq has the potential to be the perfect car. That will be the start of a new chapter in India’s SUV story, with the launch on January 20, 2026.
