With a surge of shopping frenzy following Republic Day fever which is beginning to infect India, Samsung dropped a bombshell for tech lovers. In a move that has stunned the smartphone market, one of Samsung’s premium 12GB RAM flagship models is currently available at half its original launch price. Whether you are a heavy multitasker, mobile gamer or photography fan, this is the steepest markdown on an expensive Samsung device since the beginning of 2026.
The Deal: Premium Tech for a Mid-Range Price
At the center of this Republic Day sale is the Samsung Galaxy S24 Ultra (12GB/256GB Variant) and Galaxy S24+. After the release of the new S25 series, Samsung and its retail partners reduced the prices of the S24 line so it is now a suitable time for a "value for money" upgrade.
- Original Launch Price: ₹1,29,999.
- Effective Sale Price: from ₹64,999 (including bank plus exchange offers)
Summary of Key Specifications
So while they are still getting 50% off, it's also a way to get everything on the market. If you want industry gold-standard hardware that will stand the test of time:
- Performance: 12GB of LPDDR5X RAM with the Snapdragon 8 Gen 3 for Galaxy.
- Display: 6.8-inch Dynamic AMOLED 2X with a 120Hz refresh rate and high brightness of 2600 nits.
- Camera: 200MP Quad Camera setup with 100x Space Zoom. They have advanced AI editing tools with them.
- AI Features: Total “Galaxy AI,” live translation, circle to search and note assisting.
Best Places to Buy:
Which platforms are selling at half the discounted amount. The 50 percent discount incorporates flat cost reductions, instant savings at the bank, and high-value exchange-based promotions. You get the deal here:
- Samsung Official Online Store: "Samsung Shop App" special discount with an extra ₹5,000 discount using "Samsung Axis Bank" credit cards.
- Amazon India (Republic Day Sale): Massive exchange bonus of up to ₹25,000 for your old smartphone. Early access and no-cost EMI to Prime members for up to 24 months in advance.
- Flipkart (Big Saving Days): Instant 10% discount for ICICI & Kotak Bank account holders.
- Reliance Digital & Croma: These stores do offer a free screen replacement insurance for 1 year and have matched the online price for those who prefer offline shopping.
Should You Buy It?
A 12GB RAM phone at sub₹65,000 in early 2026 is a steal. Given Samsung’s commitment to 7 years of OS updates for this model, buying last year’s flagship at 50% off is a more intelligent financial decision than purchasing a brand-new mid-range smartphone.
