The much-awaited film Peddi, starring Mega Power Star Ram Charan and directed by acclaimed filmmaker Buchi Babu Sana, is already creating massive excitement across the South Indian film industry. With the movie gearing up for a grand theatrical release on June 4, the Andhra Pradesh government has now cleared special premiere shows and ticket price hikes for Mega fans and has also supported the movie through special screenings and ticket prices to get the movie into the big screens.
Peddi is one of Ram Charan’s most anticipated projects, as it is a very rural mass movie, and his rural nature in the film’s promotional material is a great draw for them. The recent trailer has generated a lot of buzz, and people loved Ram Charan’s look (he’s a tough guy), his action and his energetic screen presence. Janhvi Kapoor plays Ram Charan’s opposite character in the movie as well, and her appearance adds more glamour and a pan-India feeling to the film.
The movie is also special because director Buchi Babu Sana is returning to the directorial scene after a long break. His work with Ram Charan is already one of the hottest topics in Tollywood. Industry insiders feel the movie will go down as a box office blockbuster given the hype it has generated.
The Andhra Pradesh government has now permitted special premiere shows and ticket prices for Peddi. That is good news for theatre owners and distributors and will also add to the fanfare for the film to be premiered on the big screen.
According to the government order, special premiere shows for Peddi can start from 8 PM on June 3, one day ahead of the official release. We expect large fan celebrations for these premiere screenings in Andhra Pradesh and Telangana.
We also let theatres screen five shows per day during the first week of the film’s release. This is to cater to the huge audience demand expected for the movie during its opening days.
The Andhra Pradesh government has also approved a temporary increase in ticket prices. Single-screen theatres can increase ticket prices by up to Rs 100, while multiplexes can hike ticket rates by up to Rs 125 during the initial release period.
For the special premiere shows on June 3, ticket prices have been capped at a maximum of Rs 600. The fans are going to be really excited about Ram Charan’s movie and the strong pre-release buzz.
Mega fans are pleased with the government’s decision and are already planning grand celebrations for the release. Campaign posters are everywhere, and fan edits and countdown posts are everywhere as audiences wait eagerly for the film to be shown in theatres.
Trade analysts are now anxiously watching whether Peddi can set all-time box office records on opening day. The film has a huge international appeal, and Ram Charan is popular in India after global success in recent years, so expectations are sky high for the film to perform well at the box office.
With high-voltage action, emotional storytelling, star power, and big-scale theatrical planning, Peddi is going to be one of the biggest Telugu releases of the year.